This is to be continued post of my previous post enjoy the reasons and don’t let them loose your followers.
Reason #11: Not tweeting regularly
There are several programmes out there that can analyse which of your followers are ‘dead wood’ due to not tweeting very often. One of these programmes is Tweet Adder (see my product review of their new 4.0 update). I stop following people if I don’t see any action on their account for 6 weeks. I assume many other people do the same. If you want to keep your followers, be sure to stay active on Twitter.
Reason #12: Tweeting TOO frequently
I’ve seen some Twitter accounts Tweet almost non-stop (sometimes as frequently as twice a minute!), flooding my Twitter stream. This is a sure-fire way to get unfollowed. The only people who might have an excuse for such high frequency Tweeting are global newswires.
Reason #13: Tweeting the same thing over and over
I Tweet many times a day, typically about every 10 minutes. However, I have THOUSANDS of Tweets that I rotate, and I am continually creating more content every week. But Tweeting the same thing over and over with little or no variation is bound to get you un-followed. Why would I follow you if nothing is ever new?
Reason #14: No original content
Sharing other people’s content is great, but sometimes that’s ALL people do on Twitter. These people will ReTweet whatever strikes their fancy at the time, and don’t have any particular focus. After a while, their followers might get tired of them and unfollow them. Don’t rely solely on ReTweeting if you expect to grow your following. People what to know who YOU are; work on creating your own presence.
Reason #15: Your Tweets are irrelevant to your followers
It’s a given that if your followers are not interested in your Tweets, they’ll unfollow you. The best way to ensure people stay following you is to actively seek out people who share your interests and follow them first.
Reason #16: Your Tweets don’t make sense
A heck of a lot of people doesn’t bother to READ their own Tweets through the eyes of their followers before they post them. I’ve scratched my head on numerous occasions trying to figure out what someone meant by one of their Tweets. If I can’t make heads or tails about what someone is talking about, I’ll unfollow them. Oh, and ‘making sense’ goes for bios too.
Reason #17: Every Tweet is a ‘sales’ Tweet
If you do nothing but Tweet stuff like ‘Check out our such-and-such deals’ or ‘Get my book on Amazon’ or even ‘Find us on Facebook’, watch your numbers decline. And, if you’re a spammer trying to ‘sell’ followers, please just give up!
Reason #18: Following too MANY people compared to your followers
If you follow WAY more people than follow you (like 10 times more), it tells people you’re either really unpopular or really aggressive. Besides, if you follow 1000 people and very few follow you back, you’ll be stuck at the ‘Twitter wall’. This means new people will be unlikely to follow you because you won’t be able to follow them back (see my book Tweep-e-licious for more information on the ‘Twitter wall’ and how to get un-stuck).
Reason #19: Following too FEW people compared to your followers
If I see 10 people following you, and you are only following 10 of them, this tells people you are not very engaging. Unless you’re a public figure of some kind in whom I have an interest, I’d be unlikely to follow you because I’d assume you’d ignore me.
Reason #20: Your CONTENT is disproportionate to your following
Sometimes I see people following close to 10 people and they’ve only Tweeted a few times (or sometimes not at all). Without content, those you have followed are unlikely to follow you back. This type of behavior sends the message that you are following people in a contrived way rather than organically.
Conversely, I see people with maybe a few hundred followers, and they’ve Tweeted tens of thousands of times. This tells me they have a tendency to over-saturate a small number of people, which is also not a good sign. I look for balance and proportion in someone’s account before I follow it. If they have 10,000 followers, sending out 10,000 Tweets (over time) is proportionate. But if they have 500 followers and they’ve sent out 10,000 Tweets within a couple of weeks, that’s overkill.
Twitter is a HUGE part of my business. It is also directly responsible for about two-thirds of my website traffic. I believe in the power of Twitter, but I also know that, in order to succeed, your marketing strategies have to be organic, relevant, consistent and engaging:
Organic – don’t force your following to grow. Think arithmetically. If you’re just starting out, follow a few people every day. As your following grows, follow a larger number of people a day.
Relevant – The best way to ensure people follow you (and don’t UN-follow you) is to make sure you connect with the right people in the first place. Make sure your content has great informational value and that the people you seek are interested in the content you intend to share with them.
Consistent – Tweet regularly and make sure your message, brand, language, etc. are all consistent. Without consistency, you’ll confuse your audience; without regularity, you’ll lose their interest. Show up!
Engaging – Don’t just go on Twitter to ‘get’. GIVE to people. Give them great content. Follow them back. Speak to them. Get to know people.
Twitter is providing you the wings guys and marketer don’t ever miss to optimize your twitter or you can hire someone to who is expert social media optimization. I suggest you to try Social Media Optimization by SMOExpert. To know more about social media media check out this Hidden Pros of Social Media Marketing That can Make You a Big Win !!